Genie is a highly specialist recruitment company covering the consumer industry. Born from a pure passion for the sector we work tirelessly to match the right candidates for the role and work in a partnership approach with our clients. We have built up
years of experience and have a deep understanding of the challenges for both candidates and clients.
Our specialist areas cover:
FMCG, Retail, E-Commerce/Apps, Food & Beverage and Hospitality Sectors.
Regions:
Middle East, North Africa & Asian Markets.
Within DMCC and outside regions
Started her career in recruitment in 2011, Nicki has built up one of the best reputations in the market. Not only for her ability to deliver excellent candidates but for the added value and knowledge she has of the industry. She is passionate about everything consumer related and is seen as a thought leader in the region due to her extensive network and contacts. Born into an entrepreneurial family she was exposed to F&B, Manufacturing, Retail, Entertainment and the Consumer industry from an early age.
She has worked with a huge amount of the most instantly recognisable brands in the world. Her client list covers all the big players and she has won an extensive amount of exclusive agreements through her unique approach and experience of the industry.
Emily is a young, innovative and ambitious member of the Genie team. She has a strong track record of fulfilling client requirements and needs, as well as supporting candidate’s with their next career step.
She has worked in the recruitment industry since 2014 and is a specialist across the MENA region, her core area of expertise is resourcing, candidate matching, 360 recruitment and relationship building. Emily comes from a background within the IT sector, which has made her exceptionally detailed in her approach. She has a very personable and honest approach to recruitment which has been the key to her successes.
Myra has been working in recruitment since 2015 supporting clients across all projects.
She has a strong skill set when it comes to finding profiles for niche and difficult roles. She is very candidate- centric and works very closely with them to ensure they are in the know throughout every part of the application process. Myra currently manages a team as well as a huge number of her own accounts including leading brands in Home products, Fashion, Accessories and Luxury.
Kenny is a supportive and hardworking member of the team, she has a background working within HR, F&B and support roles before joining the Genie's in her first pure recruitment role.
Taking her experience working in various industries Kenny understands the challenges both employers and employees face and is talented in understanding the requirements from both sides. Kenny supports across all roles and has an eye for F&B and detail orientated positions.
Zoe has a strong technical background when it comes to finding the right person for the role.
She is proud of her ability to think outside the box and use creative sourcing techniques to find hidden gems in the job market.
Zoe manages a number of clients in the FMCG, Sports, PR, agency and beauty space clients here at Genie.
Sach joined the Genie team to learn everything about recruitment around her studies and then joined full time as a resourcer. She has an eye for finding talent. She is creative and resourceful and has been working closely with the team to support in finding great matches for our clients roles.
Connect in LinkedInAlicia has a legal background and achieved a 1st Class in Law before switching industries to recruitment.
She is a smart and intuitive member of the team who is currently learning everything about the consumer industry. Alicia supports Myra and Zoe with hiring across multiple clients.
Mark has 5 years experience in recruitment working with a wide variety of industries. He is a passionate foodie and works closely with Emily to support our F&B clients.
Mark thrives in environments that foster collaboration andsupport and is on a mission to support job seekers to find the perfect role and clients to find the perfect hire!
Merishka has extensive experience within recruitment, working both agency and in-house. She is South African and supports Myra and Zoe with delivery of the very best candidates for our clients. She is passionate about beauty, lifestyle and luxury brands.
Sooty joined the Genie's in July 2021, she is the youngest member of the team and within 6 months she became the boss of the office. She is an expert in snacking, barking and chasing away delivery men!
Laura supports the team with admin tasks, invoicing and coordinating with clients/finance. She joined the team in 2023 and works closely supporting Nicki. She has years of experience in PA work and works with a huge amount of clients across the UAE.